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ADVERTISING | CHRISTMAS
Christmas 2021
BBC
I remember my old Christmasses as a kid. Visiting Auntie in the countryside. The long drive to reach our destination. All the family would turn up with their young children. We were effectively marooned for the whole day, unable to escape anywhere! By the time we were teens, escape meant a quiet spliff with the cousin somewhere round back!
This reminded me of all that was jolly with our family holiday. The build up to the cooking. The passive-aggressive competition between my Aunties and my mum. The games after the meal, usually Trivial Pursuit in our house. And everybody is exhausted from physically eating way too much!
Here’s the BBC’s take on Christmas Day. A splendid three minute video that intertwines the drama of two households celebrating the day together. I love the subtlety the BBC employed in showcasing their TV schedule and where you can view or listen to it. Brilliant execution of a traditional idea.
“As we know, all families are unique and in many ways that’s what the BBC’s Christmas film is all about — how we are united by our differences,” says Paul Jordan, ECD at BBC Creative. “The BBC is a unifying theme that runs through the heart of the film, bringing us together, and if you look carefully, you’ll notice it’s always there, like a golden thread of…
