ADVERTISING | MARKETING

Elvie-smart tech for smart bodies

Image from Youtube

Love this! A fantastic and positive ad representing women’s bodies. Elvie has created a gem. Launched to coincide with International Women's Day, this smart ad features Eva Lazarus rapping her way through the glory of a woman’s biological skills.

“As we celebrate International Women’s Day, it’s time we bust long-standing taboos and create tech that women deserve. Our goal is to empower and enable women to achieve everything their bodies are capable of.” Aoife Nally, CMO of Elvie. Source Creative Review

Credits:
Agency: Mother
Production Company: Mother Studios
Director: Olivia Rose
Artist: Eva Lazarus
Post: Electric Theatre Company