Radical idea. Can consumerism ever be stopped in the US. Lockdown proved that business owners were unwilling to save lives for the greater good. The US needed shops to remain open...almost as if no one had ever pivoted before or worked out a new method of selling their goods. Out coffee shop (during Lockdown) operated a pulley system for takeout coffee which involved people talking into a pipe, like an old telephone service) to make their order.