Member-only story
ADVERTISING | CHRISTMAS
Saving Simon
iPhone 13 Pro-Apple
Nov 27, 2021
Apple’s holiday advert is a cutesy affair with one girl’s love for her snowman. Shot entirely on the new iPhone Pro by father and son Hollywood directorial royalty, Ivan and Jason Reitman. It’s the first time the pair have teamed up and the ad comes with a making-of behind-the-scenes video too.
Credits:
Agency: TBWA\Media Arts Lab
Directors: Jason Reitman, Ivan Reitman
DP: James Whitaker
Production Company: Bob Industries
Music: Valerie June, You and I
